to set up (a house, store, etc.); to build; to establish; to run; to maintain ; to have at the ready (e.g. a gun); to hold in preparation (e.g. a camera); to prepare in advance (e.g. a meal) ; to adopt a posture; to assume a stance; to stand ready; to be poised for ; to put on an air; to assume an attitude ; to stiffen; to tense up; to become formal ; to fabricate in order to deceive; to make up; to feign ; to plan; to scheme